GCW Files Trademark "Fight Forever"

A recent filing with the United States Patent & Trademark Office (USPTO) reveals Game Changer Wrestling (GCW) has filed for a new trademark. GCW filed an application to trademark the term ‘FIGHT FOREVER’ on July 21, 2022.

The following description was included with the filing:

Mark For: FIGHT FOREVER™ trademark registration is intended to cover the categories of entertainment in the nature of wrestling contests; Entertainment services, namely, wrestling exhibits and performances by a professional wrestler and entertainer; Providing wrestling news and information via a global computer network.

‘Fight Forever’ was the name of the 24-hour streaming event hosted by GCW in January 2021. The USPTO application dates the first use of the term back to January 2021. AEW has trademarked the term ‘AEW: Fight Forever’ which will be the name of the promotion’s upcoming video game.

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