As seen during last week’s episode of WWE Friday Night SmackDown on FOX. The company featured a couple of surprise appearances from Eric Bischoff and Jeff Jarrett. WWE did not advertise these surprises ahead of time.
A report from Wrestling Observer Newsletter reveals that FOX likes the idea of WWE having surprise appearances on the blue-brand, which explains why they showed up in the way they did.
WWE is reportedly contacting more outside talent for cameos in the Rumble, as well as surprises on television. They are really going all out to create a buzz this year.