During the most recent episode of “Grilling JR”, Jim Ross revealed why he believes Kevin Sullivan hasn't been hired by a major promotion as a booker, and it's all because in part due to his "Satan Worshiper" gimmick which some believe is real.

"There’s a couple of things it might be. The residual effect of the satan thing. People think he’s a satan worshiper.

They think the image that he projected was based in some loose form of truth, that somewhere in his background, he actually believed, he was like an atheist, and he’d like to talk about the devil and all these satanic things. Again, he was working, that was a gimmick, that was a gimmick, but you’re, it’s incredulous that somebody is saying this to you, you don’t believe me, I know that, I can tell that right now, you don’t believe me, but the deal is, Conrad, the naïvety in WCW in that era was amazing. You just wouldn’t believe how amazing was. People were so naive with a lack of product knowledge. But I think, that’s one reason. It’s not the reason.

The reason is his age. I’m 67, I think Kevin is a little older than me. The age grabs people, bites people in the ass now days. We found our fine audience, the young audience, 18-49, lot of those young men, are, they’re impatient, and they don’t trust us older guys, they just don’t. I see it every day online. It’s the way it is."