Jim Cornette was recently interviewed on Apter Chat in which he discussed the Andy Kaufman and Jerry Lawler feud and how Vince McMahon Sr. missed the opportunity because he was afraid it would be too "showbiz" for pro wrestling.
“Here’s the funny part, maybe the ironic part. Vince [McMahon] Sr. thought that it would be too ‘showbiz’, too entertainment and make the business look phony to have Andy Kaufman involved. Andy Kaufman and Jerry Lawler’s match was the one thing people believed most about wrestling in the last 35 years.”
“When you think about this, he had the chance to have the first major celebrity crossover in the modern era. I mean, celebs were playing with Gorgeous George years ago, but the modern era he got beat before Cyndi Lauper. Before Rock ‘n’ Wrestling. Before Liberace. Before WrestleMania, the whole nine yards, it was Andy Kaufman.”